"There is no reason and no way that a human mind can keep up with an Artificial Intelligence by 2035" - Gray Scott
There is this misconception that Gen Z marketers and brand owners already are not in hands of the Artificial Intelligence. We may not understand it or be aware of it, but when we are posting a post on Instagram or running an ad on Google, we are relying on Artificial Intelligence and its algorithms which are developed by Meta and Google respectively. They have just provided us with an interface where we can set some static parameters and their AI performs activities based on these static parameters only.
Here comes the SAC
Multiple Data Sources
Stop relying on half a story, we have the full picture of your target consumers and brands.
More Data = Better Insights
All the data is unfiltered and in the rawest form possible which means custom data processing and more behavioral insights.
Every piece of information is processed in real-time to detect changes in behaviors and processes for dynamic variables.
Unlike Native AIs, SAC enables brands to update campaign variables dynamically in real-time for best performance.
All the information exchanged between Native AIs and SAC is end-to-end encrypted and we are GDPR Compliant.
AI for the People
Unlike Native AIs, the SAC works for your brand, learns from it, and improves performance. No downtime.
How Native AIs Work?
How SAC Works...
SAC is the collective base on which SMART, ACME, and Contentigence are based. It is a single tool that provides three features i.e. Data Collection, Cleaning, Analysis, & Conversion; Content Analysis & Comparison; and Ad Control & Campaign Management. SAC is built upon R programming language and is hosted on AWS Scalable System, the basic AI is IBM Watson. To add content analysis to a basic R system which provides very good stability for large data sets, we have also integrated Google Vision API for image processing. For further prowess, we added SoundCloud Data API for soundtrack analysis. We use the data sets of the content against controlled data for the evaluation of quality.
As per the requirements of the API partners, SAC is a completely closed, isolated, and self-sustained system with Active Bias Negation (ABN) System. SAC complies with GDPR Compliance and all API communications, as well as data processing is encrypted with SHA256 encryption.